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Case Studies AT&T Achiever's Club  |
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| While AT&T's head planner was getting ready to deliver her baby, Activit!es delivered her meeting. The Meeting: High level incentive meeting for 2,300 of AT&T's top achievers. The Situation: Head meeting planner going on maternity leave. Needed someone she could trust to deliver the professionalism and expertise this very important group of meeting attendees deserved. The Challenge: Pickup meeting planning mid-term. The Plan: We immediately went to work behind the scenes to ensure a smooth transition of meeting management and made sure every detail planned was flawlessly executed. The meeting was a fast-paced mix of off-site events.
Moving the attendees from one event to the next was a key component of
the onsite management. As was making sure every special request from this
group of top performers was met.
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Lucent Technologies Logo/Annual Meeting
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| Delsys Pharmaceutical/Recognition Weekend
The Situation: Delsys Pharmaceutical Corporation is a cutting edge medical manufacturing company. Success will make the company a household name. The R&D department was working hard. But the incredibly long hours were taking their toll not just on the R&D team, but on their families as well. The Challenge: By way of a thank-you weekend, recuperate, recharge and reinvigorate the R&D team and their families. The Plan: With
incredible possibilities on the horizon, we created the theme, “The
Sky’s the Limit”—held at the award-winning Skytop Lodge.
We created a weekend that combined the perfect blend of family fun, free
time and group activities. Special presentations, a celebratory dinner
party, children’s activities and planned recreational activities
like a nature walk, mountain bike ride, a fishing trip, an afternoon of
golf and even a day at the spa. The entire weekend agenda created an environment
that made the guests feel appreciated and pampered.
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ETS/Family Picnic
for 7,000
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Lucent's Pride Lucent Technologies needed to develop a “pack mentality” to survive the communications jungle. They called Activit!es. The Situation: The newly formed Lucent Technologies was in the midst of a highly competitive market with fierce competition chasing their largest customer—AT&T. The Challenge: Lucent needed to focus its teams to respond faster to customer needs and capitalize on new opportunities. Lucent’s key executives shared comments like, “It’s a jungle out there!” “We have to be the best to survive,” “We need that fire in our belly once again,” and “We must be fast. We must nurture. And we must grow.” The Plan: In the hands of our exceptional creative team, Lucent’s Pride was born. A jungle theme came alive with a strong, confident lion leading the way. We reinforced the message at every level of the meeting—from collateral materials to multimedia productions. Lucent’s Pride set the stage to motivate, recognize, educate, and boost morale to an all-time high.
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